The graphics files provided here for download, including the company name, event name, product brands and corresponding word and figurative marks (hereinafter "logo") of Messe Frankfurt GmbH and its affiliated companies pursuant to Section 15 of the German Stock Corporation Act (hereinafter "Messe Frankfurt") are protected by copyright and trademark laws and other German and international legal provisions.
Worldwide use in all print and online media is permitted solely if you belong to one of the following groups of people:
a) registered exhibitors at the relevant Messe Frankfurt event to promote your own trade fair presence prior to or after the event
b) media as part of your editorial reporting of the relevant event
Logos shall be used in the best possible quality and in comparable prominence to other logos depicted. The logos shall always be on a white background. The white version is only to be used in exceptional cases if the background does not allow otherwise. The logos may not be:
- modified in terms of content or colour,
- added to,
- skewed, compressed, overturned, rotated, cut,
- or otherwise modified or
Proportional enlargement or reduction of the logos is permitted. However, free space must be kept between logos (minimum gap) and other design elements such as text, images or other brands. The gap around the company logo is two large squares on all sides. The reference size here is the large square of the figurative mark (logo). The free space around the event and service logos is one h-height on all sides of the logo.
It is not permitted to integrate the graphics files in any media whose content violates legal provisions and/or public morality, i.e. in particular, violent or sexual content, as well as discriminatory, insulting or libellous statements with regard to race, gender, religion, nationality, disability, sexual orientation or age.
The forwarding of downloaded graphics files to third parties is not permitted. Third parties are not deemed to include your own staff, freelance staff or service providers required for creation of the means of communication.
Download event motifs
- Automechanika Keyvisual (pdf, 5 MB)
Promotion materials for exhibitors
Are you an exhibitor and need further promotional material for your communication? It is now available in the Shop for Exhibitor Services.