ATR is the central point of concepts of workshop and trade concepts, AC AUTO CHECK, Meisterhaft, autoPARTNER in Germany and ACC AUTO CHECK CENTER internationally. These Full-Service-Workshop concepts offer the entire spectrum which an independent garage needs to survive in the tendencies of a shrinking repair- and service market, keeping the know-how of personnel abreast with technical developments and to deal with the ever increasing complexity of motor vehicles, along with challenges in business management. In short: Being able to survive!

In close cooperation with industry, networks were created for garages to obtain existentially vital information or to have access to premium spare parts in original equipment quality.

At the same time, ATR is close to the market and is creating suitable marketing packages, meaning under the aspect of the so called “Regional Brand”. The degree of recognition of the brands AC AUTO CHECK and autoPARTNER is being combined with the reputable name of the professional at his location!

All of this creates ample room for service business owners which allows them to fully concentrate on their work, the customers and further development of their business.

The Challenge
To remain current with the technical state of the art becomes increasingly difficult for an independent garage. Beside an increasing number of models, reasons are the manifold technical innovations and changes in the customer attitude with respect to service and price orientated behavior. 

In Consequence
With respect to technical know-how, as well as in marketing, independent garages must keep on qualifying themselves. However there is little time next to performing the actual work, to care about advertising, customer loyalty, optimizing warehousing and data processing.

The Solution 
ATR Workshop Concepts with their wide range of service packages! The modular structure allows you to utilize the concept as a whole, but to also pick elements solely to fit your individual needs; this always with the certainty of being able to maintain and continue your independent and continued free of any ties service business.  

In planning your “Route” on the basis of our versatile building block assortment, our concept consultants will be at your side with active help and recommendations. They will ensure that all – your special work shop needs, are custom designed for your business and will lead you to new prosperity.

Cartechnic

ATR's own brand has been on the market since the mid-90s. With Cartechnic, ATR and its sales partners offer customers a lower priced alternative to that of existing manufacturers at comparable quality. The Cartechnic products are sold by the ATR distribution partners at home and abroad.

In the start-up phase the range only included radiator and windscreen antifreeze protection. In the course of the past years, the product range was extended by further product groups to more than 300 articles. In addition: Maintenance and service products, air-conditioning oils, automotive lamps, car care products, starter batteries, paint products and much more. Cartechnic products are used today in many workshops, in specialist shops, at tyre chains and petrol stations and are increasingly in demand.

Within ATR, 41 shareholders cooperate in 66 countries on five continents.

Advantages of ATR membership:

• Better acceptance by manufacturers / suppliers
• Synergy effects through assortment adjustment
• Better conditions through product range streamlining
• Recognition of market opportunities
• Benchmark with other ATR members
• Central advice for workshop concepts
• Access to own brand Cartechnic

2024:
ATR International AG has 41 shareholders and 290 trading companies

2023:
ATR International AG has 42 shareholders and 286 trading companies

2022:
ATR International AG has 42 shareholders and 277 trading companies
Membership of Motores de los Andes S.p.a. (Andes Motor) in the trading cooperation
Membership of hsy Autoparts Pty Ltd. in the trade cooperation
Membership of GRUPO MASTER in the trade cooperation.

2021:
Foundation of ATR Digitisation GmbH
Membership of Digraph Transport Supplies Ltd in the trade cooperation
Membership of Rimbunan Kuasa Sdn Bhd in the Trade Cooperation

2020: 
AREM GROUP SA membership in the trade cooperation.

2019:
Membership of Autopasion sh.a. in the trade cooperation
Membership of Jiangsu Carzone Auto Parts Co., Ltd. in the trade cooperation
Membership of Empire Motor Co., Ltd. in the Trade Cooperation
Membership of Mannheim Spa in the trade cooperation

2018:
ATR International AG has 39 members with 268 trading companies in 62 countries 
Membership of MOTOREX d.o.o. in the trade cooperation
Membership of Martaş Automotive in the trade cooperation
Membership of Carlos Vázquez S.A. in the trade cooperation
Membership of Reydi de H.P. SA in the trade cooperation

2017:
50th anniversary of Auto-Teile-Ring GmbH.
First shareholder in Southeast Asia with GOLDENLINK AUTO PTE LTD
Membership of PARTS-MALL AtZ CO., LTD. in the trading cooperation
Membership of BSB Junrose Auto Parts Corporation in the trading cooperation
Membership of Auto Business Corporation Company Limited in the trading cooperation

2015:
Moroccan company Maghreb Accessoires is the first member of ATR International AG in North Africa.
AutoZone Inc. membership in trade cooperation

2013: 
Membership of MEKO AB in the trade cooperation
Membership of Unique Trade Co. in the trade cooperation
Membership of LKQ Europe GmbH in the trade cooperation

2012:
Phaeton DC LLP, Kazakhstan is the first shareholder of ATR International AG in Central Asia

2011:
10th anniversary of the workshop concept AC AUTO CHECK
40th anniversary of the German-language ATR customer magazine "blinklicht".
The first member from Africa joins ATR
Membership of DPK - Comercial Automotiva SA, the first member in South America
ATR International AG is now represented on 5 continents

2010:
10th anniversary of the autoPARTNER specialised trade concept
Membership of COMPONENT DISTRIBUTORS LIMITED in the retail cooperation

2009:
10th anniversary of ATR International Ltd.
Aaron Montecchio Ltd. is the first member in the Middle East
Membership of Davasa Automoción S.L. / Concentración y Gestión Asociados (CGA) in the trade cooperation
ESET Premium Automotive Group membership in the trade cooperation.

2008:
Foundation of ATR SERVICE GmbH
Membership of Tokić d.o.o. in the trade cooperation

2007:
40th anniversary of Auto-Teile-Ring GmbH
10th anniversary of the Meisterhaft workshop concept
Membership of ARMTEK Group of companies in the trade cooperation

2006:
Membership of CREATE BUSINESS S.A. in the trade cooperation 
Membership of AUTO PLUS BULGARIA JSCo in the Trade Cooperation

2005:
Introduction of the international workshop concept ACC AUTO CHECK CENTER
10th anniversary of the own brand Cartechnic
Membership of FORUM-AUTO in the trading cooperation
Membership of UNIX AUTÓ Kft. in the trading cooperation

2004:
Introduction of the IPAS (International Preferred ATR Supplier) purchasing strategy.
Membership of ROTAŞ Group in the trade cooperation

2003:
Strategy for the international expansion of ATR International AG 
Membership of Bílanaust hf. in the trading cooperation

2002:
Internationalisation of the own brand of ATR Cartechnic
Membership of SKAMA S.A. and KG Knutsson AB in the trading cooperation

2000:
Foundation of the ATR Academy

1999:
Foundation of ATR International AG with 10 members in 8 countries
Membership of Inter Cars S.A. in the trading cooperation

1997:
Membership of SWISS AUTOMOTIVE GROUP AG in the trading cooperation

1995:
Introduction of the own brand of ATR Cartechnic

1991:
The first international member joins ATR

1967:
Foundation of Auto-Teile-Ring GmbH by 5 leading German companies of the independent car parts trade. The companies Matthies and STAHLGRUBER are still members today.

Overview
ATR is an international trade cooperation in the Independent Aftermarket (IAM), where it works together with a large number of well-known parts suppliers. The cooperation is characterized by a relationship based on partnership and ever closer coordination, as a result of the challenges of the markets worldwide. Current challenges include increasing technological change and the growing importance of information technologies and digitalization in the spare parts market, as well as the design of future mobility models and the resulting need for additional information and training. Regional differences due to differentiated market needs are also taken into consideration.

ATR supports and strengthens sustainable business relationships in the independent aftermarket, where significant changes are faced in the economic, political, technological and socio-economic environment. These include changing customer expectations, acceleration in technological innovation and shifts in the competitive environment. These developments are changing the way customers, automotive suppliers and other stakeholders act in the automotive aftermarket, how they think about vehicle technology and mobility, and how business is conducted, and value is created. The aim is to guarantee access to high-quality, as well as competitive products and services for the end customer, to strengthen the market position of all participants and to generate growth potential. For this reason, ATR International AG also attaches particular importance to a pronounced awareness of quality, a clear commitment to the independent aftermarket and close cooperation with the ATR shareholders when selecting its suppliers.

Supplier Management:
The basis for cooperation between the ATR shareholders and suppliers is the framework agreement. Operational purchasing itself is carried out directly by the shareholders. All ATR shareholders have their own procurement and product management. The goods are delivered directly from the ATR suppliers to the shareholders in their logistics centers. From there, further distribution takes place in most cases via their own branches or sales houses to customers of the ATR shareholders. ATR coordinates these purchasing activities. Close cooperation with all parties involved is a matter of course. Bundling the product range and the associated concentration of suppliers is a strategic focus of ATR. For this purpose, a separate, successful program for spare parts was developed in 2004: IPAS (International Preferred ATR Supplier).

Other product areas are looked after in close coordination with experts from the ATR shareholders and form a focal point in the coordination.

IPAS:
IPAS stands for International Preferred ATR Supplier. With this concept, ATR is currently building up a supplier portfolio that is as uniform as possible in 66 countries. The aim is to bundle product ranges and to concentrate the purchasing volume of the ATR shareholders more and more on IPAS. This creates a "win-win situation" for both sides