Retail Data Solutions: Transforming Aftermarket Intelligence
At WESP, we believe in the power of data-driven decision-making. Our fact-based retail data solutions take you from nice-to-know to need-to-have, providing unparalleled insights into the automotive aftermarket across Europe. With WESP's Retail Data Solutions, you'll have the power to optimize your product portfolio, enhance your strategy, and drive growth in the competitive automotive aftermarket. Transform your business with the precision and depth of WESP's data-driven insights.
Leveraging our extensive network of over 2,750 workshops and data from more than 50 million invoices, we offer a suite of powerful tools designed to answer your most pressing business questions:
1. Share of Wallet
- Track 5-year product group development across Europe
- Identify emerging trends and opportunities
- Gain early insights into EV vehicle parts sales
- Benchmark your performance against actual retail market data
2. Fact-Based Replacement Rate
- Access precise replacement rates based on real-world data
- Analyze data from a sample size of 4.5 million cars
- Make informed decisions about inventory and product lifecycle management
3. Total Market Calculation
- Accurately size your market potential
- Measure first-to-market performance
- Identify gaps in your product range
- Optimize stock levels throughout product lifecycles
4. Parts Performance Dashboard
- Available for Germany, Spain, The Netherlands, Belgium, and Poland
- Monitor market share at the product level
- Compare brand performance from a workshop profit perspective
- Track weighted price level index against competitors
- Analyze range coverage against actual sales
5. NextGen Market Research
- Access real-time, fact-based market insights
- Support your retail network with benchmarking tools
- Transform into a data-driven decision-maker
Our comprehensive data solutions provide granular insights across Europe, including:
- Replacement rates and Vehicle in Operation (VIO) data
- Sales data per product group, K-type, vehicle age, and OE reference number
For select markets (Germany, Spain, The Netherlands, Belgium, and Poland), we offer additional insights on:
- Market development trends
- Net parts pricing
- Regional retail margins
- Detailed market share analysis