All press releases

Motortec Automechanika Madrid, the biggest event in the aftermarket sector returns

Mar 7, 2017

Organised by IFEMA, the Trade Fair will be held from 15 to 18 April

More than 650 companies will display their products and services over more than 40,000 square metres

Reference trade fair for the automotive industry in the Iberian Peninsula, Latin America and North Africa

Motortec Automechanika Madrid will have more than 650 exhibiting companies, spread over Halls 1, 2, 3, 4, 5, 6 and 7. The IFEMA-organised event, which will be held from 15 to 18 March, is presented as the biggest meeting for the automotive industry and aftermarket sector, promoting the marketable nature of innovative spare parts services and products; accessories; garage and workshop equipment; industrial vehicle components; paint; audio systems; lubricants; tyres; service stations and oil companies; technology and services for the automotive industry, among others. More than 40,000 square metres of supplies and content for the sector.

A sector that invests in R&D&i to be at the forefront of technology and to be competitive. Similarly, the Motortec AM Innovation Gallery also focusses on new technologies that anticipate how the aftermarket of the future will unfold. A total of 36 different companies have submitted 55 entries for the prizes that will recognise the most innovative solutions at the fair.

Along with the varied commercial offering the exhibition hall will also be turned into a forum for the discussion and analysis of the sector's current position, through an extensive programme of technical sessions composed of more than 100 training, information and networking activities. These will include round tables, papers, workshops, showrooms, etc. all addressing issues as varied as electromechanics, the tyre, bodywork, spare parts, loss adjustment or service stations.

When it comes to shaping the content of the technical sessions, Motortec Automechanika Madrid counts on the support and collaboration of institutions and industry associations such as the Spanish Workshops Confederation (CETRAA); the National Association of Automotive Equipment, Spare Parts, Tyres and Accessories Traders (ANCERA); the National Association of Tyre Importers and Distributors (ADINE) and the Portuguese ANECRA. All these associations will take part in various activities of maximum interest to their represented members and groups.

The fair will also host demonstrations, workshops, and activities that will provide value to the professionals visiting Motortec Automechanika Madrid. An example of this is the multisensory exhibition "25 Years of the Tyre at Motortec", which provides a retrospective of the evolution of this key element in road safety in Spain.  Also within the setting of the exhibition hall there will be a ceremony to choose our country's best automotive technician, thanks to the I Motortec Best Technician Contest. A challenge where professional mechanics will be able to demonstrate their talents.

Background information on Messe Frankfurt
Messe Frankfurt is one of the world’s leading trade fair organisers, generating over €640* million in sales and employing 2,364* people. The Messe Frankfurt Group has a global network of 30 subsidiaries and 55 international sales partners, allowing it to serve its customers on location in 175 countries. Messe Frankfurt events take place at approx. 50 locations around the globe. In 2016, a total of 138* trade fairs were held under the Messe Frankfurt umbrella, of which more than half took place outside Germany.
Comprising an area of 592,127 square metres, Messe Frankfurt’s exhibition grounds are home to ten exhibition halls. The company also operates two congress centres. The historic Festhalle, one of the most popular venues in Germany, plays host to events of all kinds. Messe Frankfurt is publicly owned, with the City of Frankfurt holding 60 percent and the State of Hesse 40 percent.
Further information on the company can be found at
*Preliminary figures for 2016

Messe Frankfurt uses cookies to provide you the best possible browsing experience. By using our services, you consent to our use of cookies. More information